AI Insights · Timothy · July 2021
Top 5 Unicorn Games Apps Performance in Africa, Q2 2021
In the second quarter of 2021, the top 5 unicorn-themed games on a unified platform in Africa showed varied performance in terms of downloads, revenue, and active users.
In the second quarter of 2021, the top 5 unicorn-themed games on a unified platform in Africa showed varied performance in terms of downloads, revenue, and active users. Here is a closer look at the trends for each game:
Unicorn Dash: Fun Runner 2 from SOCEM saw a mixed performance. Weekly downloads started strong with around 29.9K in mid-April but declined to 8K by the end of June. Revenue showed minor fluctuations, peaking at $40 in mid-April. Active users also experienced a decline, from 48.3K at the end of March to 28.3K in late June.
Unicorn Run: Horse Dash Games, also from SOCEM, witnessed a significant surge in downloads, starting at 693 in late March and reaching a peak of 59K in mid-May before tapering off to 14K by the end of June. The game saw minimal revenue, with the highest being $12 at the end of June. Active users followed a similar trend, peaking at 76.9K in mid-May and then gradually decreasing to 32.7K by the end of June.
Kpopsies - Hatch Baby Unicorns by TutoTOONS had consistent download numbers, starting at 8.7K in late March and ending at 6.9K in late June. Revenue remained very low, with occasional peaks of $4. Active users showed a steady pattern, maintaining around 44.9K in late April and slightly decreasing to 39.9K by the end of June.
My Baby Unicorn - Pony Care, another title from TutoTOONS, had a stable download rate, fluctuating between 1.5K to 3.1K throughout the quarter. Revenue varied slightly, peaking at $93 in mid-April. Active users saw a gradual decline from 13.8K at the end of March to 9.9K by late June.
My Little Pony: Harmony Quest by Budge Studios maintained a steady download rate, with numbers hovering around 2K. Revenue showed some fluctuations, with a peak of $270 in late June. Active users remained relatively stable, averaging around 14.7K throughout the quarter.
These insights are based on data from Sensor Tower. For more detailed analytics and insights, visit Sensor Tower's platform.